Latest Articles From Our Blog and Other Sources
Blog: A Surplice of Spirit
Creating Communities: Quantity vs. Intensity?
It's fascinating to watch how different companies attempt to harness social media to create what Seth Godin describes as tribes. Clearly there are many benefits to organisations creating online communities and engaging with their customers and potential customers via social media sites such as Facebook and Twitter - the most obvious being that communication is interactive, direct and instant. More...
Deciphering dreams
I went to the most fascinating talk last night at WomenSpace, presented by dream expert and "dream alchemist", Jane Teresa Anderson. Jane Teresa has been analysing dreams since about 1991 and has written a stack of books on the subject of what dreams mean and how we can change our lives if we pay attention to our dreams. More...
We came, we saw, we networked!
The first of The Therapy Exchange networking events ran in Teneriffe this week, themed: The Value of Marketing for Holistic Therapists. Such a diverse group of people brought an exceptionally diverse a range of skills - massage therapists, reiki practitioners, counsellors and beauticians. The range of business experience in the group ranged from people just starting out in their own business to those who had been running their business for a few years. More...
45 Lessons about Life
In amongst the growing amount of junk that lands in my inbox, appeared this little gem. It was apparently written By Regina Brett, 90 years old, of The Plain Dealer, Cleveland , Ohio. "To celebrate growing older, I once wrote the 45 lessons life taught me.. It is the most-requested column I've ever written. My odometer rolled over to 90 in August, so here is the column once more. More...
Adding value for your massage clients
As consumers tighten their financial belts, it is the businesses and therapists that add that little more value and provide that extra, unexpected dash of service, who will prosper. I loved the tip in this month's Massage Mag (US) about using add-ons such as spa foot treatments, to deliver more value to your massage clients. More...
